Profit model of outdoor playgrounds

Nowadays, outdoor playgrounds have become a good place for most families to spend their leisure time. So how can outdoor playgrounds achieve continuous profitability? The following are some major profit models and income sources that can achieve sustainable development and profitability of outdoor playground set:

1. Ticket revenue
Tickets are the main source of profit for outdoor playgrounds. At the same time, tickets can be divided into day tickets, season tickets and annual tickets. They are charged for a single entry, which is the most common charging method, while season tickets and annual tickets offer package discounts to attract resident tourists and frequently visiting families, improve customer loyalty and long-term income, and ticket prices can be adjusted according to different age groups, holidays or special events.

2. Charging for amusement projects
Outdoor playground can set some popular or high-cost amusement projects as specific charging projects, such as zip lines, karts, etc., which can be set as separate charging projects, and provide parents and children with packages of certain projects. Parents can purchase multiple project usage times in advance and enjoy preferential prices.

3. Catering and retail
In order to achieve better revenue, outdoor playgrounds can also set up fast food stalls and snack bars next to them to provide parents and children with simple and convenient food and enhance the overall experience. A better way is to open a restaurant featuring the theme of the playground to attract families through a unique dining environment and food.

4. Activities and festivals
In order to attract more parents and children, outdoor playground set can also hold theme celebrations on holidays or special days, such as Halloween and Christmas, to attract a large number of tourists. At the same time, they can also hold various performances and shows to attract more families.

5. Membership and loyalty programs
In order to enhance customer stickiness, outdoor playgrounds can also set up membership systems, provide member-exclusive ticket discounts and other services, attract parents and children to apply for membership cards, and accumulate points through consumption. Points can be exchanged for coupons, gifts, etc., to enhance customer loyalty and repurchase rate.

6. Education and training
Outdoor playgrounds are a great choice for children to release their nature. Outdoor playgrounds can regularly carry out outdoor natural education courses, such as popular science activities such as plants, animals, and ecosystems, to attract schools and families.